Operations Designer

The problem isn't headcount. It's that every process in your org lives in someone's head.

I'm Heath Johnson. I find the pattern, design the system, and build the tools. I run a 120-year-old arts venue with 3 staff — every workflow systematized, most of it automated. Now I do the same for other organizations. You keep the keys.

Heath Johnson
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I started in supply chain. Demand planning, inventory management, getting the right product to the right place at the right time. A decade of it. The work was about systems — figuring out what needs to move, what's blocking it, and building the infrastructure to make it flow.

Then I took over a 120-year-old opera house.

The Matthews Opera House & Arts Center in Spearfish, South Dakota. Three staff. No departments. No middle management. Every operational challenge — volunteer coordination, donor management, event logistics, grant writing, board packets, marketing — landed on one desk.

So I built. Not off-the-shelf solutions — nothing on the shelf fits a 3-person team running 200+ events a year. Real systems, designed for how we actually work. Automated volunteer coordination from 6 hours a week to 45 minutes. Replaced 4-hour manual board packet assembly with one-click generation. Created event pipelines that push to five platforms from a single entry.

The volunteer scheduling bottleneck looked exactly like a supply chain decoupling point. The donor lifecycle was an inventory management problem. Event logistics was demand planning with different nouns.

Patterns travel across domains. The more domains you work in, the more you see the structural problems underneath. Most consultants go deep in one area. I went wide — and it turns out that's a weapon.

I also write songs. Americana, folk, country. Founded Queen City Songwriters Inc. to build a community around it. Writing within tight structural constraints taught me more about designing systems than any business book. The through-line between a well-built song and a well-built workflow is more real than you'd expect.

Now I do the same for other organizations. I call the practice Groundwork — because the work that matters is always underneath. I map what's actually happening, redesign the system, and when you need custom tools, I build those too. Everything I deliver exists because I needed it first — built from operational proof, not market research.

6 hrs → 45 min
Volunteer Coordination
Weekly scheduling at The Matthews Opera House
200+ events/yr
3-Person Team
No departments. No bloat. Just systems.
4 hrs → 1 click
Board Pre-Read
Automated packet generation and delivery
5 platforms
Single Entry
One event entry publishes everywhere

Not sure where to start?

Start with a conversation. No pitch, no pressure — just an honest look at what's going on.

Free Discovery Call

A 30-minute conversation where I listen to how work actually moves through your organization. You'll walk away with initial observations and a clear sense of whether a deeper engagement makes sense — no obligation.

30 minutes — your real workflows, not the org chart version Initial read on where the bottlenecks live Honest take on whether I can actually help No pitch. No proposal unless you ask for one.
Free
30 minutes. No strings.
Book a Discovery Call

Workflow Assessment

Ready to go deeper? A structured, flat-fee engagement that maps how work actually moves through your organization and tells you exactly what to fix — in priority order. The deliverable is yours whether or not you engage further.

60-minute deep-dive on your real workflows Written assessment with bottleneck analysis and prioritized recommendations Honest take on where AI and automation actually help 30-minute findings walkthrough ~2 weeks from booking to deliverable in hand

Every recommendation comes from building and running these systems at The Matthews Opera House. Not theory — operational proof.

$750
Flat fee. No hourly billing.
If your assessment reveals a systems gap, we scope a Groundwork project to close it.
Book a Workflow Assessment

Two ways in.
One outcome.

Whether you need to fix the plumbing or rethink the blueprint, I meet you where you are and build from there.

Operational

Groundwork

How does your organization actually run? I audit your workflows, find the bottlenecks, and deploy configured systems you own. Not from scratch — from a library of battle-tested tools I've built and refined across dozens of engagements. You own the code, the data, and the infrastructure. No vendor lock-in.

Workflow audit and process mapping Custom tool development — dashboards, automations, data pipelines AI integration where it earns its place 30-day handoff support — your team owns it after

Start with a free discovery call, then a Workflow Assessment ($750) if a deeper look makes sense.

Strategic

Vision Reset

What should your organization actually be doing? For orgs in transition — new leadership, scaling past founder-dependency, post-crisis rebuild — I help leaders rethink how they operate before any systems get built.

Organizational workflow audit — interviews across stakeholders Strategic operations blueprint Technology architecture with build/buy/skip decisions Implementation roadmap — optional Groundwork engagement to execute

Every system started
as a real problem.

I don't build software from market research. I build it from operational proof — then deploy the same patterns for clients. They own the systems. I bring the judgment.

Custom Build

Nonprofit Operations Platform

A 120-year-old arts venue needed donor tracking, volunteer scheduling, board reporting, and event management in one place — nothing on the shelf fit a 3-person team. I built it. Volunteer coordination went from 6 hours/week to 45 minutes. Board packets from 4 hours to one click. The team runs it themselves.

In production
Custom Build

Grant Funder Matching Engine

A nonprofit needed to find matching private foundations from IRS 990 data without paying $3,500/year for Candid. I built a custom matching engine that scores and ranks funders against their mission, programs, and geography — then delivers 5 action-ready prospects per quarter.

In production

Map it. Build it. Hand it over.

Every engagement follows the same principle: understand what's actually happening before changing anything.

01

Listen

I sit with your team and watch how work actually flows. Not the org chart version — the real version. Where does information get stuck? What gets reinvented every week?

02

Map

Every process documented. Every tool audited. Every handoff point identified. You get a clear picture of what exists before we change a thing.

The Workflow Assessment delivers Listen + Map as a standalone engagement.

03

Build

Systems designed around your team, your constraints. When off-the-shelf doesn't fit, I build custom tools. AI and automation where they earn their place. You own the code.

04

Transfer

Working systems with documentation your team can maintain. You keep the keys. No recurring dependency, no vendor lock-in. If it only works when I'm in the room, it's not done.

Let's figure out what
you actually need.

No pitch deck. No pressure. Just a conversation about where your workflows break and what it would take to fix them.

heath@heathjohnson.co
605.641.4103 LinkedIn Spearfish, South Dakota
Speaking: Presenting at the South Dakota State Arts Conference, April 2026. Booking workshops on operational design and AI adoption for small organizations.